How I booked 375 calls in 4 months from LinkedIn

What’s up Champions? 💪

Ready to read today's rock n roll ride??

Let me take you back to March this year.

I was 3 weeks away from hosting a private mastermind for 35 entrepreneurs in the Dominican Republic.

Now this wasn’t just any event.

I had the big names flying in.

  1. Timothy Armoo (1M+ followers, sold his agency for $50M)

  2. Lara Acosta (fastest-growing female LinkedIn brand globally)

  3. Joe Gannon (the guy behind Sahil Bloom & Jordan Peterson’s content)

And they were expecting a full room of entrepreneurs.

The problem?

I’d only sold 3 tickets.

And out of nowhere, the event planner pulled out on me.

But it didn’t stop there.

Suddenly, I was trying to organize a 5-star international retreat through a bunch of old-school Spanish businessmen who barely spoke English and worse yet..,

Quadrupled their prices from the quotes I was originally told.

I was sat there, Sunday night, 3 weeks to go, thinking:

“How the f* am I going to pull this off?”**

Up until that point, I’d built my brand through content.

One year alone I generated $600K for my last agency just from LinkedIn posts.

No outreach. No DMs. People just booked calls.

But now?

I had to hustle like I’d never hustled before.

AI wasn’t gonna cut it.

Only good old-fashioned manual work.

So I did something I’d never done before.

I opened the inbox on LinkedIn. And I started messaging.

At first, it was chaos.

I then wasted money on people claiming to be “SDR experts”.

Spoiler: they weren’t.

So I jumped in the trenches myself.

Wrote the messages. Tested copy. Broke everything.

Then rebuilt it.

I worked with sales teams. Trained SDRs. Refined it daily.

And 3 weeks later, we booked 150 calls.

Plenty of unqualified but I found the right people and filled the room.

The Dominican retreat was a huge success. BUT…

After I got back, I knew one thing:

I never wanted to scramble like that again.

So I built a system.

A real one.

I call it “LinkedIn DM Mastery”.

A 12-step process to have human conversations that don’t burn leads:

  1. Qualify profile

  2. Send opener

  3. Build trust

  4. Understand context

  5. Current situation

  6. Desired situation

  7. Define constraint

  8. QA check

  9. Request a call

  10. Thank you Loom

  11. Call agenda

  12. Track the info

It wasn’t “send more DMs”. It was quality over quantity.

Conversations over scripts. Trust over tricks.

The result?

In the last 4 months we’ve booked 375 calls directly from LinkedIn.

And now I teach this exact process to my clients.

Because let’s face it...

Most people sound like bots when they sell. Especially when speaking to high-level buyers. The kind of people who feel the second your intentions are off.

This system fixes that.

It’s outbound, but it feels inbound.

It’s strategic, but it feels natural.

And? It actually works!

If you’re a service-based business owner doing $10K–$50K/month and want to implement this system to generate consistent pipeline without ruining your reputation…

Then click here and book a call with my team.

We’ll show you exactly how we’re doing it and help you build it step by step.

Until then.

Keep dreaming like a Giant.

But fight like a god damn Underdog.

I’ll see you at the top. 💪

Yours truly,

Nigel Thomas

P.S. I’m still getting feedback on my terrible dress sense from the event. And yes, I also forgot the sun lotion! 😂